There’s no denying that the Esports market is growing, and quickly. Last year’s League of Legends Championship was watched by 27 million people on ESPN. To put that in perspective, the final games of both the World Series, and NBA Finals both drew smaller crowds. (23.5 million, and 18 million, respectively). So when ESPN’s former CEO decides to break into the Esports world, it’s really not a big surprise.
Today Activision Blizzard announced that Former CEO of ESPN Steven Bornstein will take on the role of Chairman of the company’s Esports division. What’s more, former MLG (Major League Gaming) co-founder Mike Sepso will serve as the Senior Vice President of this new division. The decision to create this new division doesn’t seem to come as a big surprise, as Activision CEO Eric Hirshberg expressed the company’s desire to support competitive gamingback in 2013.